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Sales, Service, & Marketing: Community Relations
Director Community Relations - Los Angeles Lakers (El Segundo, CA)

Job Title: Director, Community Relations

Department: Community Relations (CR)

Reports to: SVP, Business Ops

Manages: Manager, Community Relations; and Coordinator, Community Relations

Position Summary: This position manages key relationships between the LA Lakers and local, national, international non-profit organizations. It is also serves as the nexus between business operations and basketball operations.

Essential Functions (Duties & Responsibilities):

  • Directly responsible for creating the LA Lakers Community Outreach Vision

  • Establish annual budget for CR department

  • Develop and manage all efforts related to the organization’s community relations mission, with a particular focus on synergies between team efforts and league efforts

    • Listen to all pitches from interested, aligned organizations (requests include but are not limited to memorabilia, players’ time, social media, swag, workshops, camps, etc.)

    • Manage relationships with NGOS or gov’t (schools, parks & rec, police departments)

    • Liaise with NBA on league community efforts (NBA Cares)

      • Attend league and other community relations conferences and meetings

  • Source community projects for Corporate Partnership contracts

    • Validate that brands, companies, and projects appropriately fit into strategic vision

  • Oversee a team of 2+ CR employees; lead group brainstorming sessions, manage, and delegate tasks appropriately

    • Conduct all hiring and training

    • Responsible for development of strategies and systems to motivate staff and accomplish community relations goals

  • Manage player inventory (current and former)

    • Develop and manage business operations relationship with players and representatives

    • Oversee the execution of all logistics related to player participation in a community event

  • Develop and execute Lakers employee service campaign, “Team Up”

  • Work cross-functionally with Lakers Youth Foundation to execute a cohesive outreach plan

    • Plan and execute an in-arena fundraising element (50/50 raffle) to raise money for Lakers Youth Foundation

  • Represent the Lakers brand at all community events and games (Lakers and D-Fenders)

Education (Required/ Preferred): Bachelor’s degree (required) (A degree in Non-profit management, Public Relations, Communications, Public Policy, Marketing, Sports Management, or other closely related field preferred.)

Previous experience:

  • A minimum of 5-7 years working in community programs and/or corporate philanthropy (required)

  • Experience working with a professional sports team (strongly preferred)

  • A background in volunteer work

Technology Capabilities: Microsoft Office (Excel, PowerPoint, etc.), online donation management systems, social media experience

Knowledge, skills, abilities:

  • A passion for serving the Los Angeles community; broad knowledge of local community outreach and non-profit organizations

  • A proven ability to leverage a strong brand to create effective, measurable outreach programs

  • Exemplary brand ambassador skills with a high character

  • Excellent oral, written and listening communication skills

  • Outstanding leadership and motivational skills

  • Detail oriented, logical, and methodological approach to problem solving

  • Demonstrated capability to interface and maintain effective relationships with all departments and employees in a team-oriented environment

  • Strong organizational skills

  • Ability to work under pressure in fast-paced environment

  • Ability to adapt to change in the work environment, multi task, manage competing demands and frequent changes

  • Familiarity working with professional athletes/ celebrities (preferred)

Physical Demands: Ability to lift at least 25 lbs. and significant walking during community events

Location: El Segundo (offices M-F), downtown Los Angeles (Staples Center for all Laker home games), and other occasional off-site events

Travel: Up to 10% of the time

Hours: Regular office hours (9am- 5:30pm M-F), plus overtime is mandatory; must be available to work evenings, weekends and holidays

Deadline to apply :Thursday, January 19, 2017.

Note: When you apply for this job online, you will be required to answer the following questions:

1. Do you have a minimum of 5 years experience working in community programs and/or corporate philanthropy?

2. Do you have experience managing people?

3. What experience do you have working with the entertainment industry?

4. Describe a time when you had to transform a brand into a community action campaign.

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