Current available jobs that best match lakers:

Communications: Media/Public Relations Servicing
Coordinator, Media Relations - South Bay Lakers (El Segundo, CA)

Job Title: Coordinator, Media Relations (South Bay Lakers)

Department: Media Relations

Reports to: Director, Media Relations

Departmental Goal: To work hand-in-hand with the media to promote the South Bay Lakers organization in a positive light and protect its brand.

Position Summary: The Coordinator, Media Relations has three key responsibilities: (i) writing PR publications; (ii) coordinating logistics related to PR events and media attendance; (iii) managing game day operations

Key metrics used to evaluate performance:

  • Value of media coverage

Essential Functions (Duties & Responsibilities**):

  • PR Publication Production

    • Serve as main point of contact for South Bay Lakers

      • Produce league guide with roster, bios, etc.

    • Assist in the production and writing of department publications, including media guides, game notes and press releases

  • Logistics Coordination

    • Facilitate interviews between players, coaches and front office staff and the media, as assigned (during weekends and summer league)

    • Track and compile credential requests; create and disseminate temporary credentials for each game

    • Support management in executing media events

    • (Prior to each home game) Prepare and deliver game information and media packets to opponents and visiting/national media

    • Represent PR department for weekend practices to oversee and monitor any potential media interviews

  • Other

    • Provide administrative and clerical support to Director, Media Relations

    • Miscellaneous other tasks and special projects, as needed and assigned

**Responsibilities subject to change based on organizational needs and direction from management.

Education (Required/ Preferred):  Bachelor’s degree (required) in Communications/ Journalism/ PR (preferred)

Previous experience: A minimum of two (2) years or seasons of internship/in-field experience working in sports PR, Communications or Media Relations

Technology Capabilities:

  • Adobe Creative Suite

  • InDesign and the ability to create and publish printed books, brochures, digital magazines, and interactive online documents

  • Microsoft Office (including Excel, Word, Outlook, PowerPoint & Windows)

Knowledge, skills, abilities:

  • Deep knowledge of South Bay Lakers team and history

  • A passion for basketball and professional sports, with an understanding of other sport cycles and operations

  • Ability to operate at the speed of the 24-hr news cycle

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Internships: Any Internship
Intern: Email and Digital Marketing - Los Angeles Lakers (El Segundo, CA)

TYPE: Paid Internship: Part-time/Seasonal/25-30 hours per week 
DURATION: September 2017 through May 2018 

The Email and Digital Marketing Intern will assist in the execution of email programs for the Lakers and South Bay Lakers as well as the marketing of Lakers/South Bay Lakers tickets and Lakers digital platforms. The position requires the ability to code emails using HTML/CSS and write marketing copy.

• Prepare copy and graphics for emails, build the email with responsive HTML code and proof content.
• Support the design, implementation and testing of marketing campaigns for web, email, social and mobile.
• Ensure marketing campaigns have correct tracking mechanisms.
• Assist with game day marketing efforts.
• Assist in creation of qualitative and quantitative reports of results from promotions.
• Assist with maintaining the Lakers marketing calendar.
• Research and compile evolving digital marketing trends and technology.
• Coordinate with other departments to get relevant marketing materials.
• Moderate and manage the Lakers fan engagement tools

• Current college Junior, Senior, and Graduate Students preferred.
• HTML/CSS a must and working knowledge of Adobe Photoshop.
• Familiarity with responsive email design a plus.
• Detail-oriented, reliable, proactive, and resourceful.
• Ability to work well under pressure and independently.
• Ability to solve problems with little supervision.
• Strong written and verbal communication skills.
• Professional in both appearance and attitude.
• Strong desire to work in sports business.

Please do not contact the organization by phone or email regarding this position.

Note: When you apply for this job online, you will be required to answer the following questions:

1. Yes/No: I am seeking college credit for this internship

2. Yes/No: I am able to work in the offices in El Segundo regularly and also occasional nights and weekends before and after Lakers games.

3. Yes/No: I have local housing available in or near El Segundo, CA.

4. Please provide examples of any email marketing you have worked on.

5. Are you able to custom code responsive HTML/CSS? (no templates or editors for emails that change depending on the user's device)

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Internships: Any Internship
Intern: New Media Developer - Los Angeles Lakers (El Segundo, CA)

TYPE: Paid Internship: Part-time/Seasonal/25-30 hours per week
REPORTS TO: Director New Media
DURATION: September 2017 through May 2018.

This is primarily a technical position that assists in the updating and creation of  pages on and other Lakers digital properties and also This includes coding using various CMS, free-coding HTML and CSS, responsive site design, design of website graphics, editing photos, design of pages and site sections.

RESPONSIBILITIES include but are not limited to the following:

• Assist in site updates for Lakers and South Bay Lakers (headlines, calendar, sponsorship, tickets, promotions, polls, news, photos, videos, etc.) including removal of expired content.
• Work closely with other departments to make changes and additions to secondary pages (dancers, community, tickets, etc.).
• Work with images and graphics for use on the website.
• Create and code special event web pages (All-Star, Draft, Summer League, Playoffs, etc.).
• Moderate and manage the Lakers fan engagement tools
• Assist in working with NBA’s Interactive Services team on site troubleshooting, maintenance and/or enhancements.
• Quality assurance testing for content and features across platforms.

Essential requirements:

• Willing to work nights and weekends and all Lakers and South Bay Lakers games, home and away, in addition to hours in office during normal business hours (9-5:30 M-F).
• Good oral and written communication skills
• Strong HTML/CSS, Photoshop
• Familiar with coding for responsive sites
• JavaScript, HTML 5, Final Cut Pro a plus
• Familiarity with Drupal a plus
• Detail oriented
• Knowledge of basketball preferred
• Must be a quick learner and willing to learn new technologies including NBA league website management tools

Please do not contact the organization by phone or email regarding this position.

Note: When you apply for this job online, you will be required to answer the following questions:

1. Yes/No: I am looking receive college credit for this internship

2. Yes/No: I am able to work nights and weekends before and after Lakers games in addition to time in the office during normal business hours.

3. Yes/No: I have local housing available in or near El Segundo, CA.

4. Describe your familiarity with using HTML/CSS

5. Please provide URL's of sites you have helped build

6. Describe your experience in coding for responsive pages

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Sales, Service, & Marketing: Corporate Sponsorship Sales
Senior Director, Corporate Partnerships - Los Angeles Lakers (El Segundo, CA)

Job Title: Senior Director, Corporate Partnerships

Department: Corporate Partnerships

Reports to: Vice President, Corporate Partnerships

Manages: Coordinator(s), Corporate Partnerships

Position Summary: The Senior Director, Corporate Partnerships is a proactive, high-energy sales executive with a deep love for the sports industry. This is a high-pressure, high-reward role. This position will leverage a positive reputation in the sports industry with the Lakers iconic brand to generate team revenue. It is ultra-responsive, corporate-client focused, and is responsible for business development and client relationship management, while maintaining Lakers brand guidelines.

Key metrics used to evaluate performance:

  • Dollars raised annually

  • Renewal rate

  • Client satisfaction (survey at end of each season)

  • Number of new partners signed

  • Impact of new/updated partnerships signed (amount of intangible value that can be leveraged across the Lakers company)

  • Level of innovation incorporated into contracts

  • Direct report (Coordinator) feedback

Essential Functions (Duties & Responsibilities**):


  • Research and qualify leads (companies/people) and set up face-to-face appointments in pursuit of new business (usually spearheading 2-3 meetings before final proposal)

  • Brainstorm creative leads in new categories capitalizing on changes in sports industry, Lakers team, fan preferences, what other NBA teams are doing, etc.


  • Work cross-functionally with all departments to create comprehensive packages for sponsors, while ensuring a high level of internal communication relative to sales activities

  • Understand partner brands and their competitors to develop solution-based platforms to help amplify partners' brands, enable them to break through the clutter and achieve their marketing objectives

  • Provide new, innovative marketing ideas to assist in the advancement of sales efforts or upselling renewals

  • Leverage Lakers games and other events to demonstrate the full-range of sponsorship potential to warm leads

  • Use Lakers Rate Card to creatively capture business and maintain accurate reporting regarding sales, forecasting, and account maintenance

Activation & Servicing

  • Manage client relationships and drive renewals for future marketing programs (e.g. understand clients’ business priorities, timelines, and budgets to adapt past proposals and drive increased revenue)

  • Represent the Lakers at games and promotional events


  • Lead, direct, and partner with the Coordinator(s), Corporate Partnerships to prepare complete sponsorship proposals

  • Coach the Coordinator(s), Corporate Partnerships on partner brands in portfolio to better understand new brand strategies and changing budgets/ priorities to pitch strongest proposal

  • Actively manage and develop reporting Coordinator(s), Corporate Partnerships by mentoring, providing direction, support and performance feedback

**Responsibilities subject to change based on organizational needs and direction from management.

Education (required/ preferred): Bachelor’s Degree (Business Administration or Marketing, preferred)

Previous experience:

  • A minimum of seven (7) years work experience in sales and customer service

  • A proven track record of sales success (including cold calls and environments with high rates of rejection)

  • A minimum of one (1) year managing a team

  • Past experience making impactful presentations to senior executives

  • A good reputation within the sports industry, in LA and nationally

Technology Capabilities: Microsoft Office (Outlook, Excel, PPT essential), LinkedIn (Sales Navigator), the List, the Sports Business Journal (Resource Guide), Yahoo Finance, and other online lead generation tools. Knowledge of Adobe Photoshop preferred.

Knowledge, skills, abilities:

  • Strong Interpersonal skills (high EQ)

  • Excellent people management skills

  • Excellent presentation skills (must be client-ready)

  • Creative problem solver who is able to connect today’s trends with Lakers inventory and differentiate new sponsors from existing sponsors

  • Strong networking skills within the corporate community and the ability to develop lasting relationships

  • Strong client relationship management (CRM) skills and exceptional responsiveness

  • Demonstrated cross-functional leadership

  • Strong negotiation and sales tactics

  • Proven ability to meet ambitious deadlines and quotas

  • Proven ability to navigate office politics and create internal buy-in around new ideas

  • Proven track record of prioritization, organization, and the ability to multi-task

Physical Demands: Ability to lift up to 25 lbs. and walk significant distances in the arena on game day

Location: El Segundo (offices M-F), downtown Los Angeles (Staples Center for select Laker home games), and other off-site client meetings

Travel: Must be willing to travel 5%-10% of the time to league meetings, client meetings, and occasional away games.

Hours: Regular office hours M-F plus nights & weekends for games/client events

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Note: When you apply for this job online, you will be required to answer the following questions:

1. List any NBA / WNBA cities in which you want to work -i.e. Philadelphia, New York, Miami, Orlando, Boston, New Jersey, Washington, Charlotte, Milwaukee, Cleveland, Toronto, Detroit, Indiana, Atlanta, Chicago, Utah, San Antonio, Dallas, Minnesota, Denver, Houston, Memphis, New Orleans, Sacramento, LA Lakers, LA Clippers, Portland, Phoenix, Seattle, SF

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