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Internships: Any Internship
Internship, Game Operations, Promotions, & Entertainment - Los Angeles Sparks (Los Angeles, CA) - Los Angeles Sparks (Los Angeles, CA)

Description

Hours: 25 hours per week

Seasonal: Jan - May (Seasonal)

Salary: College Credit

Job Description: 
This is an opportunity to work in the fast-paced world of WNBA game presentation with the Los Angeles Sparks. Interns will work directly with the Director of Game Operations/Promotions & Entertainment and the Game Operations Coordinator, as well as marketing and sponsorship fulfillment. This department is responsible for the planning and execution of each game night’s format.

Key Program Benefits:

·         Career Related hands on experience with a Championship Professional Sports Team

·         An inside look at the Game Day Operations and events of the LA Sparks WNBA team

·         Practical Knowledge and Training on in-game presentation, execution and heavy interaction with the LA Sparks current fan base.

·         Opportunity to explore different avenues of the sports industry through access to various departments.

·         This is a fun, fast-paced internship that will add real work experience to your resume as well as your coursework.

Duties and Responsibilities: 
- Learn to execute in-game programs and assist in the planning, promotion and execution of all entertainment programs and events.


- Gain expertise with pre-game activities by assisting Game Operations Department with bookings, rehearsals, and communication with the entertainment teams.

- Develop social media skills by writing copy, curating content for all social media channels with a focus on Instagram nd Facebook.

- Develop Excel skills by maintaining various databases and spreadsheets.

- Grow professional-client relationship interactions.

- Other duties as assigned.

Qualifications:
- Computer experience
- Strong organizational, multitasking, prioritization and time management skills

- Attention to detail and accuracy

- Excellent communication skills, written and verbal
- Friendly, positive attitude 

- Ability to take direction/feedback

 

Special Requirements:
- Some use of personal vehicle

- Attend All LA Sparks home games
- Job includes night & weekend hours

Note: When you apply for this job online, you will be required to answer the following questions:

1. Is there an element of game day that you have specific interest/focused qualification around? (i.e. entertainment, talent booking, basketball, dance, marketing, customer service)

2. Do you understand that this internship is unpaid and for college credit only?

3. Do you have housing available in the Los Angeles area?

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Sales, Service, & Marketing: Marketing
Marketing/Social Media Coordinator - Los Angeles Sparks (Los Angeles, CA)

Marketing/Social Media Coordinator:

Key Areas of Responsibility

  • Execute day-to-day social media initiatives; including posting content and developing strategies to improve user engagement and drive action across all major channels – Facebook, Twitter, Instagram, Snapchat, Google+, etc.
  • Create and maintain a social media calendar for short-term viral initiatives and long-term brand campaigns.
  • Drive revenue via social media platforms (ticket sales, merchandise sales and sponsorship)
  • Create graphics, images and short videos for social media posts.
  • Work with multiple departments to support the brand and varied timely initiatives on social media.
  • Initiate and coordinate the implementation of all advertising and promotional campaigns as it pertains to driving ticket revenue.
  • Compile and analyze previous seasons' single game promotions, sales efforts and develop strategies for new promotions and more effective ways to market and reach targeted audiences.
  • Manage and maintain the monitoring and analytics systems to track social media engagement and results, and create social media reports for Management.
  • Create and monitor effective benchmarks for measuring the impact of social media programs. Analyze, review and report on effectiveness of campaigns in an effort to maximize results.
  • Utilize league and team generated research to enhance marketing efficiencies.
  • Ensure all departments are aware of promotions and marketing campaigns.
  • With public relations department, devise ways to increase player branding in the market and lead the team effort around social media and viral marketing opportunities.
  • Attend and coordinate all internal arena events as well as all external events as per each individual campaign and initiative.
  • Assist with the implementation of community initiatives and team functions that may include planning, logistics and communication with internal departments as needed.
  • Coordinate and obtain all WNBA guidelines and approvals for team branding and marketing programs.
  • Monitor trends in Social Media tools, applications, channels, design and strategy.
  • Intermediate skills/knowledge of video production and editing.

Qualifications:

  • Bachelor’s Degree (B.A.) from a four-year college or university.
  • Twelve months to two years related experience and/or training; or equivalent combination of education and experience.
  • Must have a solid understanding of social media including experience using all current relevant platforms in the industry.
  • Must also have strong copy-writing, editing skills, and web usability knowledge is preferred.
  • Must be able to work flexible hours including weekends, evenings, and game nights as assigned.
  • Must be detail-oriented.
  • Results oriented with ability to work independently as well as in a team environment.
  • Strong interpersonal, verbal and written communication skills with the ability to effectively interact with team members.

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Communications: Media/Public Relations Servicing
Public Relations and Communications Director - Los Angeles Sparks (Los Angeles, CA)

The Los Angeles Sparks are currently recruiting for a Public Relations and Communications Director. This position is full-time, salaried and is eligible for our complete benefits package.

 

Position Summary: The PR and Communications Director will help shape the franchise’s outward facing brand from. If you’re an experienced public relations/communications professional who also has an unconventional and proactive side, we want to hear from you! This role will be responsible for creating, planning and executing various year-round communications plans for key external audiences which effectively position the Los Angeles Sparks. The position will work with local press including digital, print, broadcast and other non-traditional outlets to generate stories pre, during and post season. This position will assist the marketing department in a variety of tasks including, copywriting, collateral production, visual communications and eCommunications.

 

Essential Duties and Responsibilities:

  • Planning and executing year-round communication strategies to build brand & sales?
  • Develop potential media stories, write press releases as assigned and effectively pitch for maximum pick-up; act as primary interface with media?
  • Manage and coordinate player, coach and management appearances and interviews?
  • Plan and execute special events for target audiences and to generate press coverage?
  • Support and contribute to the development of eCommunication strategies including websites, eNewsletters and interactive communications?
  • Provide marketing support and account services to other internal departments?
  • Develop, write, and edit corporate communications as assigned?
  • Manage reputation management, crisis communications, and day-to-day activities
  • Maintain and nurture relationships with local, national and international press
  • Oversee media operations on game day and LA Sparks events: press box operations and check-in, game notes, match recaps, etc.
  • Foster relationships with other departments to stay informed of new initiatives.
  • Manage the broadcast/communications/public Broadcast & Communicates staff, seasonal staff, outside consultants, and interns
  • Track department expenditures and manage Communications budget with Finance Department
  • Maintain accurate database of media contacts and track earned media coverage
  • Other duties as assigned


Required Skills/Qualifications:

  • Bachelors Degree in Marketing, Communications, Journalism or related field?
  • 3 - 5 years experience in marketing and communications field?
  • Excellent written and communication skills as well as proofreading & editing skills?
  • Strong interpersonal skills & team player?
  • Ability to maintain confidential and/or proprietary information
  • Demonstrated initiative, the ability to work independently and be a self starter?
  • Demonstrated leadership abilities and organizational skills?
  • Attention to detail and ability to manage multiple projects within deadlines & budget is critical ?
  • Proficiency in Microsoft Office products?
  • Knowledge of WNBA & women’s basketball is preferred?
  • Ability to work nights, weekends and holidays
  • Familiarity with current patterns and trends in digital and social media.
  • Ability to work in a fast-paced environment and make quick decisions using sound judgment.
  • Extensive media contacts and demonstrated ability to place stories.
  • Ability to establish effective working relationships with a variety of media and community contacts (such as newspapers, TV, radio, social media, etc.).
  • Ability to speak in public forums.
  • Exceptional project management skills with ability to manage people/projects, delegate responsibility and provide follow-through on multiple projects.




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Future Notification Only - NBA/WNBA/G LEAGUE TEAMS (Various Locations, --)

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Note: When you apply for this job online, you will be required to answer the following questions:

1. List any NBA / WNBA/ G League cities in which you want to work -i.e Minneapolis, New Orleans, New York, Oklahoma City, Orlando, Philadelphia, Phoenix, Portland, Sacramento, San Antonio, Toronto, Salt Lake City, Washington, Rosemont, Uncasville, Arlington, Seattle, Washington, Ontario, Cedar Park, Canton, College Park, Newark, Erie, Fort Wayne, Walker, Greensboro, Des Moines, Lakeland, Uniondale, Southaven, Prescott Valley, etc

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